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Tuesday, 1 July 2014

Investigating a media instatution (Universal Music Group)

Universal music group

Description.
The headquarters are currently based in satnamonica, CA.
It was originally called Decca Records USA in 1934, and then changed to MCA music entertainment, and then in 1996, and then it branched off in to pollygram in 1998.



Who owns it?
Universal Music Group (UMG) is the largest American music corporation. It currently operates as a subsidiary of Paris-based media conglomerate. Max Hole chairmen and CEO of UMG international
Key people are: Chairman & CEO Lucian Grainge hig.
List the products they produce. These are all artists are all signed to this record label.
Akon, all American rejects, jack Johnson, Lady Gaga, Kendrick Lamar, and Justin Bieber. They have also released merchandise, DVD's, and other things to do with the artists. They also take a percentage of what the artist gets paid.
They also release CD singles, music downloads, and they sell billions of records per year. They have also had several number ones in both the UK and the US charts.






List competitors
Sony records, EMI records, and warner music group. Universal, Sony, EMI and warner brothers are the four biggest record labels active at this time. With lots of subsidiary labels.


Universal records use social media to gauge the age of the people posting about the artists they have signed.
They also collect how much it is being played on the radio. This helps them gage whether an artist is popular or not, as radio stations will tend to play more popular artists that fit in with their target audience, as that's what people want to hear.
They also observe the crowds at artist's gigs to see what kind of people are buying tickets, as these people want to see the artist perform live.



Universal records use social media to gage the age of the people posting about the artists they have signed.
They also collect how much it is being played on the radio. This helps them gage whether an artist is popular or not, as radio stations will tend to play more popular artists that fit in with their target audience, as that's what people want to hear.
They also observe the crowds at artist's gigs to see what kind of people are buying tickets, as these people want to see the artist perform live.


Universal records make sure that their songs are edited for radio play, and that that the lyrics are appropriate. This means that all offensive and suggestive words/sound effects are blanked out, or replaced by words. This can sometimes completely change the meaning of the song.
This means that the company can release whatever lyrics they want, but they have to be careful to make sure that they’re not too hateful or that they’re not going to get complaints from the public. One thing they should be aware of is tragedies; national and regional, to make sure that there aren’t any very offensive jokes or digs. They’ve also got to be aware of the effects of these songs, and what they could make people do.


Investigating a media product
I am going to be investigating the album Save rock and roll by fallout boy.
It was released on 12 April 2013 and is the band’s 5th studio album.
Previously the band had decided to go their own separate ways but said it was never a break up, because they might get back together.
They announced this album with a new tour, and said they wanted to reinvent the band’s image and sound.
The album debuted at number 1 on the billboard chart.
The night before band member Pete Wentz had stated on twitter to a fan asking if fall out boy would be making a comeback that there wasn’t anything planned. The album was all recorded in secret.

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