Follow by email

Thursday, 3 July 2014

Media product: RNC's got tallent

Hi there,
My sound for media product are elements me and my partner produced for the RNC's got tallent show.
We produced a theme tune, and some results music. We also produced sound effects for the show but we didn't end up using.
Below are two videos of the RNC's got tallent show. I was doing sound, and my buddy Josh was on one of the cameras.

Part one:
https://vimeo.com/99819875 and https://vimeo.com/9981987
Enjoy.
Thanks,
Kieran.

Wednesday, 2 July 2014

Frank Turner - recovery

This song uses mainly real instruments for its instrumental. An electronic keyboard is used for a synth sound in the backgrund, however it uses real guitars, bass and drums.
It was the lead single from his 2013 album Tape Deck Heart.
It is an indy song. There is reverb put on the vocals to give them more room however if you didn't now they were there you wouldn't notice it.

Mic, line and instrument level

Mic level
Microphones produce very low levels of voltage. Dynamic microphones generally produce 1.5 millivolts and condenser mics which are more sensitive produce signals of about 70 millivolts.
These signals are weak and can therefore be affected by interference. Because of this, a pre amp is required to boost the signal to line level.
Mic level is between -56 and -40 DPM. Microphone impedance affects the efficiency of how the signal is transferred to the input of the pre-amp. Consumer mics are generally high impedance meaning that the current is weak and more prone to interference. Professional mics usually have low impedance meaning that the signal is stronger and therefore giving a better signal to noise ratio.









Line Level
Line level signals have a much higher voltage output than mic or instrument level, usually somewhere around 750 millivolts. As this signal is stronger it can be carried over a longer distance. 750 millivolts is the industry standard and allows for the interconnection of different devices from different manufacturers.
There are two types of line level:
• consumer line level is at -10dBV
• professional line level is at +4dBu (or DPM)
RCA (phono) connectors are usually -10dBV. XLR connectors are usually +4dBu (Mic Level). TRS quarter inch jack plugs can be either -10dBV or +4dBu
Instrument Level
Although keyboards and guitars do not output at the same level they are usually somewhere between mic and line level. To take the signal of an instrument to line level an active DI (Direct Injection or Direct Input) Box is required. To take the signal of an instrument to mic level an active or passive DI Box can be used.
DI (Direct Injection or Direct Input) Box
DI Boxes convert unbalanced high impedance signals from guitar pickups and contact microphones, into balanced low impedance signals required by mixing desks.
Active DI Boxes use electrical circuits to convert the signal and require a power source to run which is usually a 9v pp3 battery or power adapter. Some, such as the DBX D12 (pictured below) can run off phantom power, allow the polarity to be reversed to combat phase issues and have a ground or earth lift switch which allows the user to disconnect the ground cable in a microphone or balanced instrument lead to remove humming and buzzing caused by ground loops. Connecting a DI Box is pretty straight forward. Plug your instrument or microphone cable into the input and connect a balanced mic lead from the output to your mixing desk.

dbx db12 active di box
Passive DI Boxes use a transformer to convert the signal. They do not require a power source and are usually cheaper than active DI Boxes. Most passive DI Boxes will suffer some loss of high frequencies however this is usually outside of the usual range of operation in all but he cheapest models. A high quality Passive DI Box is a safer bet for live shows as there is no danger of the battery running out during a performance.

Tuesday, 1 July 2014

Investigating a media instatution (Universal Music Group)

Universal music group

Description.
The headquarters are currently based in satnamonica, CA.
It was originally called Decca Records USA in 1934, and then changed to MCA music entertainment, and then in 1996, and then it branched off in to pollygram in 1998.



Who owns it?
Universal Music Group (UMG) is the largest American music corporation. It currently operates as a subsidiary of Paris-based media conglomerate. Max Hole chairmen and CEO of UMG international
Key people are: Chairman & CEO Lucian Grainge hig.
List the products they produce. These are all artists are all signed to this record label.
Akon, all American rejects, jack Johnson, Lady Gaga, Kendrick Lamar, and Justin Bieber. They have also released merchandise, DVD's, and other things to do with the artists. They also take a percentage of what the artist gets paid.
They also release CD singles, music downloads, and they sell billions of records per year. They have also had several number ones in both the UK and the US charts.






List competitors
Sony records, EMI records, and warner music group. Universal, Sony, EMI and warner brothers are the four biggest record labels active at this time. With lots of subsidiary labels.


Universal records use social media to gauge the age of the people posting about the artists they have signed.
They also collect how much it is being played on the radio. This helps them gage whether an artist is popular or not, as radio stations will tend to play more popular artists that fit in with their target audience, as that's what people want to hear.
They also observe the crowds at artist's gigs to see what kind of people are buying tickets, as these people want to see the artist perform live.



Universal records use social media to gage the age of the people posting about the artists they have signed.
They also collect how much it is being played on the radio. This helps them gage whether an artist is popular or not, as radio stations will tend to play more popular artists that fit in with their target audience, as that's what people want to hear.
They also observe the crowds at artist's gigs to see what kind of people are buying tickets, as these people want to see the artist perform live.


Universal records make sure that their songs are edited for radio play, and that that the lyrics are appropriate. This means that all offensive and suggestive words/sound effects are blanked out, or replaced by words. This can sometimes completely change the meaning of the song.
This means that the company can release whatever lyrics they want, but they have to be careful to make sure that they’re not too hateful or that they’re not going to get complaints from the public. One thing they should be aware of is tragedies; national and regional, to make sure that there aren’t any very offensive jokes or digs. They’ve also got to be aware of the effects of these songs, and what they could make people do.


Investigating a media product
I am going to be investigating the album Save rock and roll by fallout boy.
It was released on 12 April 2013 and is the band’s 5th studio album.
Previously the band had decided to go their own separate ways but said it was never a break up, because they might get back together.
They announced this album with a new tour, and said they wanted to reinvent the band’s image and sound.
The album debuted at number 1 on the billboard chart.
The night before band member Pete Wentz had stated on twitter to a fan asking if fall out boy would be making a comeback that there wasn’t anything planned. The album was all recorded in secret.